Britons Reportedly Bet £240m on England, during FIFA 2022 World Cup.
The World Cup has come and gone; however, the impact will be felt for a long time to come, especially for bettors, betting operators and payment channels.
According to reports, payment levels from bettors in UK, during the 5 games England participated in, were among the highest of any team. It was said that the England V France match, generated 11,000 payments per minute (PPM) at its peak, ahead of kick-off.
It was also reported that pubs in the UK saw a 200% increase in payments, during the Qatar World Cup, with 600,000 payments processed as against payments from a typical Saturday evening. In fact, the final featuring France V Argentina was said to be the most bet-on match in the World Cup, generating 11,500 PPM at its peak, with £2.8m payments processed alongside a total authorised value of over £50m.
According to new data from Worldpay, bets made by brits on the England National Team, during the 2022 FIFA World Cup exceeded £240m.
The data also showed that a combined total of 67.8 million payments were processed for Worldpay’s parent company; FIS’ top gambling brokers on match days, which was a 30% increase from what was obtainable from 2020 Euros.
In response to the data analysis, director of Verticals at WorldPay, Alex Morgan-Moodie, opined that, in order for the pub and gaming brokers to capitalize on the hectic football season that is showing no sign of letting up; it is very important for them to invest in a smooth payments journey that can act as the differentiator to providing the best user experience
GeoComply’s recently released data, also revealed that the 2022 FIFA World Cup final, was the second-most popular sports match of the year for US bettors.