Jay-Z’s Roc Nation Partners with Caesars’ Times Square Casino Bid
Following the announcement in October this year by Caesars that they plan to build a casino in Times Square, in partnership with SL Green Realty; Roc Nation; an entertainment company founded by rap star; Jay-Z has become their official entertainment partner, in the project.
According to Caesars CEO, Tom Reeg, Roc Nation and Jay-Z are one of the most pioneering entertainment groups in the world, with New York embedded in their DNA and Caesars is thrilled to partner with them.
Reeg added that through the shared vision of the partners, they will build a world- class destination specifically designed to complement and elevate today’s Times Square experience, in order to ensure that it remains a magnet for visitors and a hub of creativity for years to come.
Jay-Z also stated that New York is a beacon, the epicenter of culture and that with this partnership, they have an opportunity to create an entertainment destination at the heart of Times Square.
He added that his partnership with SL Green and Caesars, has all the promise and commitment to economic opportunity, growth and enrichment for the community, and to everyone who visits the Empire State.
They hope that through this partnership, they will bring the nearly 130 million annual pedestrians, a stronger and more exciting Times Square to visit, reunifying the bow tie around a new set of innovative programming that will appeal to New Yorkers and tourists.